How to strategize your year-end marketing plan to make a profitable new year
Economic analysts are not exaggerating when they claim that 2020 shook the markets. Undeniably, the pandemic has pushed both buyers and sellers to be wiser with their investment and purchasing decisions. Hence, businesses need to embrace this reality to adapt to this fast-changing economic landscape. To achieve this, companies should make the most out of […]
The Best Way to Create a Powerful Marketing Funnel
A marketing funnel is the process of converting a visitor into a paying customer and plays a fundamental role in determining the various activities that you need to undertake to attract customers. It begins with the initial stage where someone learns about your business to the purchasing stage, as well as post-purchase follow-ups to increase […]