The New Way to Blog

The New Way to Blog

Running a successful blog is easier said than done. We’ve got you covered with this guide on how to blog featuring new tips, tricks, and hacks for 2021.

How to strategize your year-end marketing plan to make a profitable new year

How to strategize your year-end marketing plan to make a profitable new year

Economic analysts are not exaggerating when they claim that 2020 shook the markets. Undeniably, the pandemic has pushed both buyers and sellers to be wiser with their investment and purchasing decisions. Hence, businesses need to embrace this reality to adapt to this fast-changing economic landscape. To achieve this, companies should make the most out of […]

The Best Way to Create a Powerful Marketing Funnel

The Best Way to Create a Powerful Marketing Funnel

September 10, 2020 10 min read Share on facebook Share on google Share on twitter Share on linkedin A marketing funnel is the process of converting a visitor into a paying customer and plays a fundamental role in determining the various activities that you need to undertake to attract customers. It begins with the initial […]

9 Marketing Strategies That Will Save You Money

9 Marketing Strategies That Will Save You Money

September 7, 2020 10 min read Share on facebook Share on google Share on twitter Share on linkedin A marketing strategy is a business’s overall game plan to reach prospective consumers and turn them into customers of the products or services it provides. Investing in a marketing strategy takes a lot of money and needs […]

Your Website and Inbound Marketing: Why They Need Each Other

Your Website and Inbound Marketing: Why They Need Each Other

Just like any relationship, your website and inbound marketing need to work together to make your business succeed. To help you reach your goals, inbound marketing must undergo four stages. Attract – In this stage, you turn strangers into visitors and get to know each other. Convert – You have to convince them that you’ve […]

How to Use WordPress and HubSpot Together

How to Use WordPress and HubSpot Together

Like two sides of a coin, HubSpot and WPEngine are very different but work purposely for the same goal. With their recent official tie-up, users can now enjoy easy access to HubSpot’s plugin and tools on certain templates. So, how do you make use of them as complementary platforms? If you are already using WordPress […]

5 Inbound Marketing Strategies You Should Have

5 Inbound Marketing Strategies You Should Have

August 1, 2020 10 min read Share on facebook Share on google Share on twitter Share on linkedin What is inbound marketing? Inbound marketing is a very useful tool that can help you draw customers to your products and services. It comes in the form of social media marketing, content marketing, search engine optimization, and […]

Why You Should Use Content Pillar Strategy

Why You Should Use Content Pillar Strategy

August 1, 2020 10 min read Share on facebook Share on google Share on twitter Share on linkedin Behind every successful marketing campaign lies irresistible content that resonates with the right people. This is why a killer content marketing strategy is crucial if you want to rake in revenues. How do you make content marketing […]

Your Brand Story, It Matters

Your Brand Story, It Matters

Share on facebook Share on google Share on twitter Share on linkedin Are you creating a new brand or revitalizing your existing one? Keep in mind that a smart business needs to speak and connect with its market and good branding is an important tool for this communication. Not only will your brand story help […]

Why You Should Make Google My Business Your Business

Why You Should Make Google My Business Your Business

July 30, 2020 10 min read Share on facebook Share on google Share on twitter Share on linkedin Google My Business (GMB) is the successor to Google Places and was launched in 2014. Since then, local businesses have been using it to extend their reach in local search and connect with new customers. It features […]